Alerts and notifications provide updates on your saved leads and accounts, so you can take action and send well-timed, relevant, and personalized messages to your buyers. To receive alerts, you must save your leads and accounts. Alerts are available for all Sales Navigator subscription plans on your Sales Navigator homepage. For Sales Navigator Advanced Plus users, alerts are also available within the Embedded Experience for Salesforce, HubSpot, Microsoft Dynamics 365, Freshworks, and Gong.
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You’ll receive alerts for your saved leads and accounts, and also receive timely insights on your accounts that are currently popular and trending at the top of your Sales Navigator homepage.
The following tables list the alerts that are available in Sales Navigator and Embedded Experiences.
Account updates
LinkedIn will provide an alert for up to one shared post from each account (company) per day. Users can view all updates shared by that company on the account page in Sales Navigator or on the LinkedIn Company Page.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Account shared update - A saved account shared a post, article, photo, or published an article. | √ | √ |
Accounts growth
On an account page, you can filter your account alerts by account growth, account news, or new decision makers.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Accounts preparing to grow – A saved account has increased the number of jobs posted on LinkedIn in the past 90 days. | √ | √ |
| Talent moving to another account – When recommended secondary account employees are moving to a saved account. | √ | |
| Account merger or acquisition event – When a saved account is being acquired or merged. | √ | √ |
| Account accelerated growth – When a saved account has accelerated growth. There has been increased hiring over the last 3 months. Headcount has grown year over year. | √ | √ |
| Account raised money – when a saved account raised money. | √ | √ |
Account risk
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Account slowing growth – When a saved account is experiencing a decrease in employee growth in the past 90 days. | √ | √ |
Lead career change
To receive these alerts, you must enable the following options in the Settings page:
- In the Email preferences section, turn on the Top Weekly Notifications toggle.
- In the Activity about saved leads section, turn on the A lead started a position at a new company toggle and the A lead started a position at the same company toggle.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Lead changed jobs - A saved lead has moved to a new company. | √ | √ |
| Lead changed roles - A saved lead has changed roles within a company. | √ | √ |
Lead shares
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Lead shares - A saved lead has shared their own or another person’s post on LinkedIn. | √ | √ |
Buyer intent
To receive alerts when a person views your company website, you must have a LinkedIn Insight tag installed on your website. Learn more about Buyer Intent alerts.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Lead viewed profile - A saved lead has viewed your profile. | √ | √ |
| Lead accepted your connections - A lead accepted your connection request on LinkedIn. | √ | √ |
| Recently viewed lead – Lead recommendations for a new user to save a previously viewed profile. | √ | √ |
| Potential lead viewed your profile - A lead recommendation who has viewed your profile and works at a company that is a saved account. | √ | |
| Lead engaged with your content - A lead publicly engaged with (liked, commented, or shared) your company's content on LinkedIn. Here are two lead engagement alerts types you can view: • A lead engaged in sponsored content (Advanced Plus users only) - When a Sales Navigator user’s saved lead engages (like, comment, share) with their company’s sponsored content on LinkedIn. • A lead engaged in an organic content (Advanced and Advanced Plus users) - When a Sales Navigator user’s saved lead engages (like, comment, share) with their company’s organic content on LinkedIn. For example, a regular post. | √ | √ |
| Lead viewed your Smart Link - A lead has viewed a Smart Link you shared with relevant content to track viewer engagement. This is only available only to Sales Navigator Advanced customers. | √ | |
| Buyer Intent alerts for employees – A user will receive an alert when employees at all levels from a saved account, excluding leadership (VP, CXO, Partner, or Owner Level) views the Sales Navigator user’s LinkedIn company page or company website. This is only available to Sales Navigator Advanced and Advanced Plus users. | √ | |
| Buyer Intent alerts for leadership - A user will receive an alert when leadership at a saved account with seniority levels at VP, CXO, Partner, or Owner Level view your LinkedIn company page or company website. This is only available to Sales Navigator Advanced and Advanced Plus users. | √ |
New decision makers
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Senior hires at account – A saved account has hired a new employee into a director level position or above. | √ | √ |
Shared activity
The shared activity feature is only available to Sales Navigator Advanced customers.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| New shared lists - A colleague on your Sales Navigator contract has shared a list with you. | √ | |
| Comments added to a shared list - A colleague on your Sales Navigator contract has commented on your shared list. | √ | |
| Leads or accounts added to a shared list – A saved lead or account has been added to a shared list. | √ | |
| Leads or accounts removed from a shared list – A saved lead or account has been removed from a shared list. | √ | |
| New shared searches - A colleague on your Sales Navigator contract has shared a new search with you. | √ |
Suggested leads
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Recently viewed lead – Recommendation to save a recently viewed individual as a lead. | √ | |
| Account decision makers – Recommendation to view decision makers at an account you recently viewed or saved. | √ |
Updates from CRM Software
CRM alerts are available only for Sales Navigator Advanced Plus customers who have enabled CRM Sync.
| Alert type and description | Sales Navigator | Embedded Experiences |
|---|---|---|
| Sales lead submitted CRM form - A user will receive this alert when two events happen simultaneously: first, someone submits a lead form to a company with Sales Navigator seats and a synched CRM and second, one of the seat holders at that company already saved the member who submitted the lead form as a saved lead. | √ |
Bookmarking alerts
In Sales Navigator, you can view and prioritize lead and account alerts in your Alerts feed. Click the Bookmark icon next to an alert to save it and track your leads and accounts. To see these saved alerts later, click the Bookmark tab at the top of your Alerts feed.
Important to know
Bookmarked alerts are saved for 60 days from the date of bookmarking, after which time they will expire.