Campaign Manager is LinkedIn’s self-service ad management tool that helps you create, launch, and evaluate the performance of your LinkedIn ad campaigns. The first step to get started with Campaign Manager is to create an ad account.
To create an account as a new advertiser:
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From your LinkedIn homepage, click
For Business at the top of the page and select Advertise. -
If you have Business Manager accounts, click your profile image or Business Manager logo in the upper-right corner of the page to ensure the correct account is selected.
- If a Business Manager account is selected, you must be a Business Manager admin to create a new ad account. When you create a new ad account, it will automatically be added to the selected Business Manager.
- If you don’t want your new ad account to be owned by a Business Manager account, select your profile instead.
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On the welcome screen, we’ll suggest the account name, Company Page, and currency for your account.
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If you’d like to change the account name, use the Account name text box to enter a new name.
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We’ll suggest a Page to associate with your account. The Page we suggest will be the most recently updated Page that you’re an admin of.
- If you’d like to change the Company Page, click Change next to the Page.
- If you’re not the admin of a Page, click Add new to create a new Page.
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We’ll suggest the currency for your account based on your LinkedIn profile.
- If you’d like to change the currency, click Change next to the currency.
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Once you’ve reviewed and updated your information, select the checkbox to agree to the LinkedIn Ads Agreement and Advertising Guidelines and then click the Create account button.
From here, you’ll be automatically taken to the campaign creation page in Campaign Manager.
Important to know
The currency and LinkedIn Page can’t be changed once the account is created. Keep in mind, if you associate a Company Page with your ad account, your Company Page data will be included in reporting outputs accessible through the ad account.
When you create an account:
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You’ll automatically be granted account manager and billing admin access. As an account manager or billing admin, you can add your colleagues or partners to the ad account as well.
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You can create additional ad accounts, depending on the size and scale of your advertising needs.
If you need to remove your personal information from an ad account, please contact support for more details.
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