This is NESS

NESS is about content strategy, storytelling, and the creative life.

John Peabody is the guy behind it. He’s led creative teams at Gear Patrol and Hodinkee, worked as a senior creative strategist at The Atlantic, where his campaign for Land Rover + John Mayer won a worldwide Webby award, and is now the Director of Content Strategy at The Aspen Institute.

John has also written for the New York Times, Fast Company, Inc. Magazine, Reuters and other outlets.

You can learn more about him here: johnpeabody.net