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APP ANALYTICS SOFTWARE

Insights, across your mobile apps

Get the full picture across your digital properties. Track and improve user engagement across both native apps and websites in one unified workspace, without juggling separate tools or data sources.​


The strategic choice for mobile developers

Boston ScientificBuild-A-Bear WorkshopCitizens BankCity of LondonJohns Hopkins Children’s CenterNorthwestern University

Are you managing the analytics for your website and apps in separate tools?

For enterprise teams managing digital properties across web and native mobile apps, it’s important to ensure consistency and optimize the user experience in both environments.​

App Analytics extends Siteimprove’s focus of simplifying digital optimization by bringing mobile app performance into the same platform that already powers web analytics, SEO, and Accessibility.​

For the first time within Siteimprove, teams can track and improve user engagement across both native apps and websites in one unified workspace, without juggling separate tools or data sources.

Dynamic event tracking and usage data for cross-functional digital teams

With centralized dashboards, measuring feature adoption, key metric conversion, retention, and
overall user engagement within your app has never been easier.

Product teams

Understand feature adoption and retention to see how users are engaging with the parts of your app that matter.​ Make data-driven product improvement decisions.

Content writers

Measure how users engage with content in your mobile app, optimize messaging, improve consistency, and prove performance.

UX/UI designers

Understand how users interact with mobile app layouts and navigation, and validate whether screens are used as designed to identify opportunities to improve experience.​

Mobile developers

Track screen-level performance in mobile apps the same way you track page-level performance on the web, including views, clicks, and navigation.

Benefits and key features

Understand user engagement

With centralized dashboards, measuring session length, feature adoption, and overall user engagement with your app has never been easier.

Event tracking and reporting

Sophisticated event tracking–such as button clicks, video plays, or selected product IDs–lets you capture detailed user actions and analyze conversion behavior to inform design, future content, and campaigns.

Unlimited seats, built for teams

Built to be user-friendly and easy to adopt across roles, unlimited seats means the whole team can act on the data.

App Analytics FAQs

Mobile-only analytics tools are great for deep analysis of in-app behavior, but they leave you blind to the web half of the customer journey. Our platform is different because it provides a unified view, allowing you to see how users move between your website and your app. This is the only way to get a complete picture of user behavior and campaign performance across all your digital platforms.

Our SDK is lightweight and designed for easy implementation on both iOS and Android. We provide comprehensive documentation and dedicated, hands-on support to ensure your development team can get up and running quickly with minimal disruption.

Yes. By analyzing user cohorts and behavior funnels that track engagement over time, you can pinpoint exactly where users are dropping off or which features lead to the highest long-term value. These insights are critical for building a product experience that improves engagement and retention.

No, and that is the core value of our platform. We provide a single, unified interface where you can build dashboards and reports that combine your web and mobile app data. This allows you to track cross-platform KPIs and see your customer's complete journey in one place without needing to stitch reports together manually.