Front Row Newsletter by Screate

What People Actually Pay For

Clarity. Context. Radical Honesty. A few contrarian thoughts I've learned as I build Sidekick Log these days.

Nov 6, 2025 • Hien Nguyen (Sailee Ivic)

2

October 2025

🧐 The Problem with “Proactive" AI Assistants (and why it's dangerous)

Proactive AI sounds magical, until it barges in and steals your trust & agency.

Oct 6, 2025 • Hien Nguyen (Sailee Ivic)

1

September 2025

🚴‍♀️ I Was Playing a Game I Was Guaranteed to Lose. Here's What I Learned

On the tyranny of the Builder archetype, and finding my moat as an Architect.

Sep 22, 2025 • Hien Nguyen (Sailee Ivic)

2

👀 Bootstrap or VC — pick your pace, pick your audience

You’re not “not ready.” You’re deciding who sees it first and how much risk you can handle.

Sep 8, 2025 • Hien Nguyen (Sailee Ivic)

1

🫵 Dear Non-native Founders, Stop Apologizing for Speaking English

If I could tell my younger self one thing, it would be this: stop apologizing for speaking English.

Sep 2, 2025 • Hien Nguyen (Sailee Ivic)

2

June 2025

💔 When a Single Tap Breaks Trust

What a dark pattern on ShopeeFood taught us about product design, heuristics, and trust debt.

Jun 15, 2025 • Hien Nguyen (Sailee Ivic)

1

🥇 The First Business I Ever Built

Lunch money capitalism, sticker equity, and financial independence at 7 years old.

Jun 15, 2025 • Hien Nguyen (Sailee Ivic)

2

3

🎒 Everything you need to know about community-led growth—in action.

Screate Vault: Your go-to resource to help you build things people can’t shut up about.

Jun 6, 2025 • Hien Nguyen (Sailee Ivic)

1

💌 Who this newsletter is really for (and where we go next)

Over 100 of you have joined from around the world — I’m seriously grateful 🙏

Jun 5, 2025 • Hien Nguyen (Sailee Ivic)

1

🤦‍♀️ What got me here won't get me there

Turns out, I’d been scaling a version of me I’d already outgrown.

Jun 2, 2025 • Hien Nguyen (Sailee Ivic)

1

May 2025

💡 How I built Hỏi Phật (Dear Buddha) and what almost broke me in the process

Early signals no one talks about (but you should listen to)

May 23, 2025 • Hien Nguyen (Sailee Ivic)

2

💃 No audience, no problem: Stand up a community that actually moves people

For early-stage teams tired of noise, hype, and empty Discords.

May 17, 2025 • Hien Nguyen (Sailee Ivic)

1