@pbr

Professional Bull Riders (PBR) governs competitive bull riding across North America through a structured competition framework established in 1992. The organization sanctions three distinct tournament series: the premier Unleash The Beast championship circuit, the team-based PBR Team Challenge, and the developmental Pendleton Whisky Velocity Tour. PBR competitions take place at major sports venues including Fort Worth's Dickies Arena and AT&T Stadium, with regular tour stops in Sioux Falls, Las Vegas, and other metropolitan markets. The organization maintains broadcast partnerships with CBS and CBS Sports Network for linear television coverage. PBR events stream live on Pluto TV, providing digital access to competition rounds and archived footage. Programming includes full event broadcasts, highlight packages, and championship series content. PBR oversees athlete registration, competition rules, rankings systems, and championship qualification standards for professional bull riding. The organization coordinates event scheduling, venue operations, and competition logistics across multiple touring series. PBR manages sanctioning agreements, media rights, and competition standards that define the professional bull riding industry.