Lisa Kocay

Lisa Kocay reports on electronic music and dance culture for Forbes, focusing on the commercial, technological, and cultural forces shaping contemporary music. Her coverage spans Ultra Music Festival, SXSW, and Grammy Awards analysis, with particular attention to the electronic genre's evolution from underground scenes to mainstream platforms. She documents the intersection of music technology, NFTs, and brand partnerships through interviews with producers and DJs. Her reporting examines how electronic artists navigate commercial opportunities while maintaining artistic credibility in the modern music landscape. She investigates emerging business models in dance music, from streaming economics to festival circuits. Her work contextualizes current industry developments within broader cultural shifts affecting electronic music production, distribution, and consumption. Kocay's journalism serves as a bridge between the technical aspects of electronic music production and its business implications. She tracks the genre's expanding influence across entertainment sectors, from traditional venues to digital platforms. Her coverage synthesizes insights from artists, industry executives, and cultural observers to document electronic music's ongoing transformation.