@justin_floyd

Based in California, Justin Floyd founded Brokedog Company to unite golf culture with canine-inspired sporting goods and apparel. The brand's flagship product line, "Chasing Birdies" headcovers, features detailed dog breed graphics on synthetic leather with protective fur lining. Brokedog Company operates primarily through direct-to-consumer sales and select pro shop partnerships. The company's product portfolio spans three core collections: the original Chasing Birdies golf accessories, The Bird Dog Club apparel series, and Chasing Birdies 2 rope hat designs. Each collection incorporates hunting dog breed motifs and outdoor sporting themes across golf gear, casual wear, and performance headwear. The manufacturing combines synthetic materials with traditional construction methods to meet golf equipment durability standards. Floyd developed the brand at the intersection of golf equipment design and sporting dog culture. The product development focuses on technical golf accessories that meet course requirements while incorporating recognizable breed-specific artwork. Distribution channels include golf pro shops, outdoor retailers, and the company's e-commerce platform.