Iowa State SAAC

Isaac produces educational content at the intersection of generative AI and digital marketing, with specialized tutorials on prompt engineering techniques for DALL-E, Midjourney, and Stable Diffusion platforms. His technical guides cover both foundational and advanced text-to-image generation methods, incorporating curriculum elements from Andrew Ng's Generative AI course. The content examines ethical frameworks for responsible AI implementation alongside step-by-step technical instruction. The curriculum spans core marketing concepts including the five-stage funnel framework of awareness, interest, consideration, conversion, and loyalty. Marketing modules focus on customer journey optimization and practical applications of AI tools in commercial contexts. Technical lessons integrate with business strategy content to serve creators and marketing professionals. Content delivery emphasizes practical methodologies for implementing AI systems within existing marketing workflows. Tutorial materials cover prompt engineering fundamentals, negative prompt techniques, and platform-specific optimization strategies. The educational resources connect AI technical literacy with established marketing principles for professional and creative applications.