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Hákon Adalsteinsson curates electronic and alternative music events across international markets, specializing in synthwave and psychedelic rock programming. He currently leads promotion for The Grand Winter Music Festival, featuring Neon Glow's retro-futuristic performances. His portfolio includes The Third Sound's Australian tour, bringing Reykjavík's post-punk and neo-psychedelia to new territories. Through established partnerships with AVC Live and Humanitix ticketing platforms, Adalsteinsson develops touring circuits for both emerging and established acts. His event portfolio spans multiple continents and music genres, from electronic to alternative rock. The programming emphasizes artists working in synthwave, post-punk, new wave, and psychedelic rock formats. His curatorial work connects international touring artists with regional music markets and venues. Recent projects showcase performers from the Reykjavík underground scene alongside electronic music innovators. Adalsteinsson's events integrate both live band performances and electronic music experiences.