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2026 Best Software Awards
2026 Best Software Awards
G2 Acquires Capterra, GetApp, and Software Advice
G2 Acquires Capterra, GetApp, and Software Advice
G2 acquires Capterra, Software Advice, and GetApp from Gartner.
Securing Citations in AI Overviews: A Checklist
Securing Citations in AI Overviews: A Checklist
Learn how brands win visibility in AI Overviews as rankings fade. A practical playbook for earning citations, trust, and influence in zero-click search.
Build Your Brand for the LLM Era
Build Your Brand for the LLM Era
Watch G2 Reach 2025 On-Demand
Watch G2 Reach 2025 On-Demand
Explore G2's Quick Start Guides
Explore G2's Quick Start Guides
Quick-Start-Guides
AI Agents Reports 2025
AI Agents Reports 2025
Forget the AI bubble headlines. Agents are moving from pilot to production faster than anyone predicted. And they’re proving value with cost savings, speed, and real business impact. This report reveals how adoption is scaling, the results buyers are seeing, and why vendors must adapt to capture the opportunity.
What's New at G2: September 2025
What's New at G2: September 2025
Discover how G2’s new innovations, including the AI Visibility Dashboard and enhanced partnerships, are helping software companies build brand visibility and prove ROI in the era of AI search.
What CMOs Need to Know: 2025 Buyer Behavior Report
What CMOs Need to Know: 2025 Buyer Behavior Report
This year’s Buyer Behavior Report from G2, based on responses from over 1,900 respondents, is chock-full of data, insights, and takeaways. Call me biased, but I believe the full report is worth the read. But as a favor for my fellow marketing leaders, who I know are tight on time, I’ve pulled out what I found to be most pertinent.
Best Software 2025
Best Software 2025
G2 Insight Report: AI's Impact on Sales
G2 Insight Report: AI's Impact on Sales
AI won’t charm a buyer over coffee (that’s your job). But it will qualify leads, prep your pitch, and flag the ones ready to buy. This report shows you how and where to use AI in your sales process so you can focus on what really moves the needle — building lasting relationships.
2025 Buyer Behavior Report
2025 Buyer Behavior Report
AI is no longer sitting on the sidelines of the software buying journey—it’s steering budgets and redefining who calls the shots. AI is now always included, and buyers aren’t playing by the old rules.
Easy + Actionable ABM eBook
Easy + Actionable ABM eBook
Implementing Account-Based Marketing can be fast, easy, and actionable. The strategies and tactics in this guide help align sales and marketing teams to effectively drive results that matter; including reduced advertising costs and increased ROI, deal sizes, and pipeline velocity.
G2 Surpasses 3M Reviews
G2 Surpasses 3M Reviews
G2 just crossed the 3 million review milestone. Get a behind-the-scenes look at our achievement, how we got here and what the future looks like.
G2 Insight Report: The AI Marketing Mind
G2 Insight Report: The AI Marketing Mind
When it comes to AI, new tools drop daily and everyone’s got a hot take. It’s easy to feel like you’re already behind. This guide helps you turn possibility into practical next steps — so you can lead with clarity, build stronger customer connections, and scale smarter with AI.
5 Years of G2 ERGs
5 Years of G2 ERGs
See how G2's Employee Resource Groups are building community, celebrating diversity, and helping employees reach their PEAKs. Highlights from the 5th-anniversary ERG Fair.
Unlocking Customer-Led Growth with Reviews
Unlocking Customer-Led Growth with Reviews
Winning in SaaS isn’t only about building great products—you’ve got to make sure you’re listening to your customers. In this eBook, we’re going deep into how customer reviews can fuel growth, build trust, and turn your buyers into lifelong advocates. You’ll learn:
New Localized Experiences
New Localized Experiences
G2’s localized experience is now available in Spanish, French, German, and Portuguese - with plans to expand to additional languages in the future.
Sabbatical Stories from the G2 Team
Sabbatical Stories from the G2 Team
Intent Data 101 📒
Intent Data 101 📒
Intent Data 102 📒
Intent Data 102 📒
✅ Enroll in G2 University
✅ Enroll in G2 University
🏁 Market Movers
🏁 Market Movers
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