ADDO

ADDO Company operates dual creative ventures in Singapore, combining The Florium's retail floristry with an experimental theater production arm. The Florium specializes in signature collections including the ADDO Special series of rose bouquets and mixed floral arrangements. Their brick-and-mortar location serves both walk-in customers and advance orders for special occasions. The company's theater division produces improvised comedy performances with a focus on deconstructing traditional staging formats. Their flagship production "Behind the Scenes" integrates spontaneous humor with theatrical storytelling techniques. The show runs regular performances at partnering venues across the city. The Florium maintains direct sourcing relationships with flower farms and wholesale suppliers to support their retail operations. ADDO's theater productions collaborate with local performance spaces and arts venues to present their shows. Both divisions operate under unified creative direction while maintaining distinct brand identities in their respective sectors.