@AFAY
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In 2018, Aron started his own graphic design & creative technology studio, FAY, where he and his team specialize in developing brand identity systems and custom-built generative design tools.
3XC/_USIV3 MIX // FAY 4 CRE@TI\/E F/\CT{}R
3XC/_USIV3 MIX // FAY 4 CRE@TI\/E F/\CT{}R
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N3W // I|\|T3RVI3W // FAY // TH3 BR/\ND ID3NTI7Y
Based in Brooklyn, FAY are a graphic design and creative technology studio creating future-forward brands and bold interactive experiences. Their practice sits within an exciting space in the design world, meeting at the intersection of elevated design and emerging technology to create new ways for people to experience and interact with brands. In our conversation, Founder Aron Fay dives into the studio’s day-to-day practice and the curiosities and questions that spur the team on. From sound-responsive identity systems to generative tools for designers, he gives us a fascinating insight into some of the wonderful projects they’ve worked on and where they are heading.
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N3W // I|\|T3RVI3W // H[]W I W{}R|< // T|-|E CR3ATIVE F/\CT0R
FAY // D351GN 1N5T/\
FAY // D351GN 1N5T/\
FAY // D351GN W3B5IT3
FAY // D351GN W3B5IT3
FAY is a graphic design & creative technology studio based in Brooklyn, NY, creating future-forward brands and bold interactive experiences.
373KTR0+
373KTR0+
TRI TYPEFACE // EYE ON DESIGN
TRI TYPEFACE // EYE ON DESIGN
Name: TRI Designers: Aron Fay and Will Ferguson Studio: FAY Release Date: Unreleased Back Story: For Aron Fay, founder of the NYC-based branding and graphic design studio that bears his name, a love of design is matched only by a serious interest in electro, techno, and acid house music. “I’ve
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AF // D351GN /\RC|-|I\/E
AF // D351GN /\RC|-|I\/E
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![2O24 G|] U5/\ PP\ 2 W/\T[|-| —/\R0|\| F/\Y](https://waps.l3s.uni-hannover.de/live/im_/https://ugc.production.linktr.ee/b7d49598-2303-4a7c-894e-a4578b9f4262_d1335382-2914-4c79-92dc-983482e1aa3b-ptw24-Aron-Fay.jpeg?io=true&size=thumbnail-stack_v1_0)
![N3W // I|\|T3RVI3W // H[]W I W{}R|< // T|-|E CR3ATIVE F/\CT0R](https://waps.l3s.uni-hannover.de/live/im_/https://ugc.production.linktr.ee/O83AfTCRTe6Sn1VmkYjR_FAY_AI_Office_Concepts_03.png?io=true&size=thumbnail-stack_v1_0)