A collection of posts on Twitter
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From tools to timing, this guide to scheduling tweets in 2025 helps you show up more often and connect with more people on X/Twitter.
Reading time11 minute read
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We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).
Reading time9 minute read
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- Data
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Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.
Reading time6 minute read
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It might feel like the biggest hurdle to overcome with a new social media account, but there are tried-and-tested tactics that really work. Here’s how you can gain your first 1,000 followers on Facebook, Instagram, TikTok, YouTube, LinkedIn, and more.
Reading time8 minute read
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A comprehensive guide to every social media content type, along with several ideas for each to fill your content calendar.
Reading time16 minute read
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Learn why this expert marketer thinks X is one of the best advertising platforms right now, and see how to get the most bang for your buck.
Reading time7 minute read
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In this guide, I’ll share data-backed tips on how often you should post on the most popular social media platforms.
Reading time7 minute read
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Twitter is changing — but the best ways to grow and engage your following on the platform remain the same. Here are nine tried-and-tested strategies to help you grow on X.
Reading time13 minute read
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All the latest details about X's algorithm, plus solid, reliable principles that help creators and brands successfully build an audience.
Reading time15 minute read
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Gaetano DiNardi breaks down exactly why his thread went viral on X/Twitter and shares tactics he and others have used, to help you do the same.
Reading time15 minute read
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In this article, I assess how X Premium affected the performance of my posts and whether it's worth it.
Reading time9 minute read
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- YouTube
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Everything you need to know about shadowbans on Facebook, Instagram, Twitter, YouTube, and TikTok — and how to prevent it from happening to you.
Reading time13 minute read
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- Buffer News
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Due to recent changes to Twitter's API policy and pricing Zapier’s much-loved integration with Twitter has stopped working. The good news is there’s an alternative that’s easy to set up and free to use.
Reading time3 minute read
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From platform demographics to features, plus a deep dive into important factors to consider, here's what you need to know to find the social media sweet spot for your business.
Reading time11 minute read
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- Flow
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In this article, we dive into five apps that are similar to Twitter and share what you need to know about each one.
Reading time10 minute read
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Advanced Search is a goldmine for marketers and small business owners because you can easily find new customers and search someone's tweets. In this post, we'll show you how, and we'll also share a whole host of other top tips and tricks to help your business win with Twitter Advanced Search.
Reading time11 minute read
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There’s a good chance your customers are on Twitter. Once you understand some basic Twitter best practices and know the types of posts that resonate with your followers, Twitter can become a gateway to developing a loyal fan base for your small business.
Reading time9 minute read
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Reading time5 minute read
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Reading time8 minute read
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In this #AskBuffer, we cover why consistency is the key to growing your Twitter account.
Reading time10 minute read
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There are a number of tools out there that allow you to draft, preview, and schedule your threads directly to Twitter in advance. Buffer makes scheduling threads really quick and easy, and it's free. You can follow these steps to get started.
Reading time4 minute read
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Here's a quick rundown of Twitter's latest features and how small businesses and content creators can leverage them to grow their Twitter communities.
Reading time9 minute read
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Mastodon, a decentralized, open-source software that allows users to set up servers to communicate with each other, is growing in popularity as a “Twitter alternative”. This article provides a high-level overview of the platform: what it is and how it works.
Reading time7 minute read
